Press & PR Management

You'll be at the heart of elevating Interbrand's profile and influence in the market. In this role, you'll raise the visibility of our senior leaders, our case studies and our campaigns, events and speaking opportunities through strategic media relations, social platforms and traditional media. You'll work with established leaders including Stakeholders, and key external partners, learning how to amplify organizational voice while staying authentic to individual leadership perspectives. This is a role where you'll develop strategic thinking about how visibility drives business growth, understand the mechanics of media and social influence, and build skills that bridge internal stakeholder management with external brand positioning.

Responsibilities

Develop and implement social media strategies for senior leaders aligned with the broader global strategy and to raise their profiles; Prepare speaker discussion guides, briefing documents, and follow-up communications; Create, schedule and post original content through senior leaders' channel; Manage community engagement, including comments, DMs and relevant interactions; Ghostwrite opinion pieces and thought leadership content for senior leaders, aligned with their voice; Deliver a level of consistency of Interbrand and personal tone of voice, creative execution and style; Identify suitable speaking engagements for leaders and manage speaker logistics and briefing; Collaborate on panel speaker outreach and negotiation; Act as point of contact for external PR partner, managing incoming media opportunities and coordinating with internal stakeholders; Manage and oversee projects and programs commissioned by external PR partner; Keep track of all ongoing PR and communications initiative each week; Collaborate on press releases and media kits; Track and share press mentions and featured articles internally; Monitor and report on performance of press and social media activity; Plan and maintain an ongoing content calendar that complements the wider plan; Keep track of all ongoing PR and communications initiatives, creating dashboards to stay on top of everything; Develop relationships with key industry contacts in PR, events and media; Share potential leads with the growth community and collaborate on identifying new opportunities; Prepare internal comms and collateral to keep employees informed and engaged

Requirements

Background in PR, communications, marketing or related fields; Transitioning from a related discipline or bringing experience from agency, in-house or media backgrounds; Understand how visibility and positioning drive business outcomes; Think beyond the immediate ask to spot opportunities and identify what's next; Connect a post, a press mention or a speaking slot to bigger strategic goals; Comfortable working with senior leaders and external partners; Listen carefully to understand what they need; Communicate with clarity and confidence; Coordinate across teams without creating friction; Manage multiple moving parts without dropping details; Establish cultures of engagement; Report findings to the business and suggest evolutions to strategy; Comfortable keeping track of multiple initiatives and identifying where improvements add tangible benefits; Care about how messages land; Understand tone of voice; Adapt content for different audiences and platforms; Know the difference between authentic and forced; Written communication is sharp; Take responsibility for what you commit to and deliver it on time and to a high standard; Take initiative, spot trends and suggest improvements; Curious about how media, social and speaking opportunities connect to business growth and bring ideas to the table

Nice to have

Familiarity with the media landscape; Familiarity with social platforms; Understanding of metrics and analytics

Benefits

Transparent career pathways; on-demand learning; honest feedback; real collaboration across borders; culture that champions difference and wellbeing