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Sales Activator

Full-time On-site work

Publication date: 12/10/2026

The RBDC’s Sales Activator primary role is to increase winning versus competition in Large Format accounts.

LONG TERM SALES DRIVERS

Drive collaborative relationships with internal and external customers and stakeholders

Drive in store presence in line with Perfect Store standards

Increase permanent product disruption points at ambient and cold locations in store above competition

Maintain and Increase product range in all stores

BUSINESS DEVELOPMENT

Coverage of defined territory. Complete all calls allocated to individual territory

Effective coverage of all agreed outlets at optimum frequencies in a cost effective manner

Proficiency in retailer ways of working (terminology)

increasing opportunities to expand in-store presence

Retail satisfaction responses should highlight sales effectiveness to include category education, current state of business for account, quality of sales call

SHORT TERM SALES DRIVERS

Drive execution of agreed and over and above national and local promotion opportunities

Report non-compliance in a timely manner

Pre-sell to accounts all promotional activity. 30-60-90 day outlook on activity.

Responsible to drive effective communication amongst RBDC distribution team. Ensuring best in class account service

Lead all market activations to in-store activations for all accounts

Requirements

Valid US Driver’s License and obtainment of DOT Medical card; Must be at least 21 years of age; Experience in sales, account management and DSD a plus; Ability to lift and transport up to 25 pounds of inventory and/or advertising displays; English, additional languages an advantage
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