Sales Development Representative (SDR), SEO Tools

About the Role

Join the go-to-market team at an early-stage B2B content technology company, engaging marketing, SEO, and content leaders at mid-market and enterprise organizations. You will build pipeline for the DACH region through focused prospecting, lead qualification, and event engagement.

Compensation & Benefits

Base salary: €55,000 to €80,000 annually. Visa sponsorship is not available.

Location

On-site in Munich, Bavaria, Germany.

Responsibilities

Make daily cold calls to marketing, SEO, and content decision-makers to start conversations and qualify interest.; Build and enrich prospect lists using AI-assisted research and personalization tools.; Run and refine outbound campaigns across phone, LinkedIn, and email, testing messaging and tracking results.; Attend industry events and conferences in the DACH region, engage prospective buyers, and book meetings.; Qualify inbound and outbound leads, schedule product demos, and maintain accurate CRM records.; Share structured feedback on objections, competitor activity, and customer pain points with the team.

Requirements

One to two years of sales experience as an SDR, BDR, or in a related customer success role.; Fluency in German and English, with demonstrated success setting appointments through cold calling.; Hands-on experience with multi-channel prospecting across calls, LinkedIn, and email.; Proficiency with AI-assisted prospecting tools such as Clay, Apollo, and ChatGPT.; Experience selling SEO tools or working directly with SEO teams, and familiarity with buyer personas and topics such as AI Overviews and search traffic loss.; Experience participating in trade shows or industry events, and willingness to travel within the DACH region.