Senior Associate, Search & Social

The Associate Account Manager is responsible for the day-to-day management of a client's paid search and social initiatives. This includes developing strategy and managing the execution of search and social marketing campaigns based on the client's business objectives.

Responsibilities

Define and manage Search campaigns for Fortune 1000 clients; Create, manage, and execute strategic search & Ecomm plans that meet client goals; Define a campaign strategy and deliverables plan that exceeds client expectations; Create, present and gain client approval on insertion orders, campaign strategies and tactics; Oversee and deliver on Account Management business processes; Maintain positive client relationships, expectations and communications; Forecast, generate and maximize revenue opportunities with clients; Monitor, track, evaluate and optimize campaign performance to maximize client investment; Scope and develop new business with companies looking to meet their marketing goals using search marketing; Cross-functional campaign development with internal SEO & SEM teams as well as sister media agencies; Build on an existing level of paid search expertise, and develop a reputation for innovation and efficiency; Maintain positive client relationships, expectations, and communications with the assistance of internal resources; Stay up to date with industry trends and developments in digital marketing as well as consumer behavior to recommend improvements to accounts; Aid in creation of new business presentations, POVs, best practices and key process documentation; Train and assist Account Coordinators

Requirements

Fluent in both French and English; Account/client management skills and complex paid search campaigns; High level of attention to detail and the ability to handle and prioritize multiple accounts; Ability to interact in a professional manner and deal with clients face-to-face; Technical and analytical mindset; High level of technical proficiency in Microsoft Office, specifically Excel and PowerPoint; Bachelor's degree or relevant college certificate; Minimum of one (1) year of paid search experience and/or digital marketing account management; Certifications in Google Ads and Facebook Business Manager

Nice to have

Basic knowledge of Google Analytics and Bid Management tools (SA360, Pacvue) and biddable social APIs

Benefits

Employee resource groups; Frequent in-office events; Competitive medical; Group retirement plans; Vision; Dental insurance; Significant paid time off; Preferential partner discounts; Employee mental health awareness days