Senior Event Marketing Manager

Federato is seeking a Senior Event Marketing Contractor, reporting to the Director of Strategic Events and Field Marketing. Events are a core growth engine, driving brand, pipeline, and executive engagement. In this role, you will own the strategy, planning, and execution of Federato's third party events portfolio. Role details: Contract of 6+ months, with a path to full time; 30 hours per week, with flexibility for additional hours during travel weeks; Rate of $65-85/hour depending on experience; Remote - US; Travel approximately 40%.

Responsibilities

Develop event strategies aligned to marketing, sales, and company goals; Evaluate event opportunities and present clear, data backed recommendations; Elevate the portfolio beyond standard conference sponsorships with new formats, experiential moments, and differentiated sponsorship concepts; Lead programs end to end, owning the plan, timeline, budget, logistics, run of show, and results; Negotiate sponsorships, booth packages, and vendor contracts; Manage production partners, agencies, and external vendors; Build strong relationships with conference organizers and industry partners; Create processes, templates, and playbooks to scale execution; Partner with sales, customer success, marketing, product, and executive leadership as the primary point of accountability for event alignment; Lead sales and customer success enablement, including pre-event planning, onsite readiness, meeting coordination, and follow-up strategy; Own portfolio reporting, tracking pipeline influence, engagement, attendance, lead quality, and ROI; Surface insights and maintain a feedback loop across sales, marketing, and leadership to improve performance

Requirements

5+ years of event marketing experience, ideally in B2B SaaS; Proven ownership of complex third party and field event portfolios, including tiered conference strategies; Strategic thinker who translates goals into executable plans; Exceptional project manager who runs several workstreams at once without missing details; Confident negotiator with experience managing significant budgets, contracts, and vendors; Deep understanding of how events support sales and pipeline; Data driven, comfortable with dashboards, metrics, and reporting; Collaborative communicator who influences across functions; Strong creative instincts balanced with disciplined execution; Proactive and solution oriented, with a bias for action and high ownership in a fast-paced, scaling environment; Uses AI in day-to-day work and keeps learning as the tools change