Senior Manager - Retail Media Marketing

Let’s create a more sociable future together

At Endeavour, we’re totally into what we do. With a portfolio that includes Dan Murphy’s, BWS, ALH Hotels, Pinnacle Drinks and more, we love to bring people together. Together we share our passion for our products and industry; it’s what inspires us to dream big, and continue to create new experiences for our customers and teams across Australia. If you thrive on positive energy, we want to meet you!

As the Senior Manager - Retail Media Marketing , you will build MixIn’s market presence and go-to-market capability, ensuring the business has the insights and marketing tools to engage trade partners, non-endemic advertisers, and the broader media industry.

You will lead MixIn’s insights and thought leadership agenda, sales materials, case studies, digital presence, and events to strengthen the brand proposition and drive commercial growth.

Sound good? Read on.

Now let’s talk about you

At Endeavour, we value being a workplace where everyone’s welcome - if you meet a number of the requirements (and not all), we encourage you to apply.

Responsibilities

Love what you do and leave your mark; Join our award winning retail media team - Mixin - in this exciting new role; Be based in either Sydney or Melbourne - hybrid opportunity; Own the development and ongoing evolution of MixIn’s go-to-market marketing materials, ensuring Commercial Planning and Sales team has compelling, current and consistent materials to take to trade partners and advertisers.; Translate MixIn’s strategy, products, audiences, channels and capabilities into clear and differentiated market-facing propositions and content.; Act as the insights lead for the MixIn team, identifying and translating customer, category, campaign and market insights into commercially useful stories.; Develop insight-led reports and thought leadership that provide value to trade partners and strengthen MixIn’s position as a strategic retail media partner.; Own the development of MixIn case studies, credentials and proof points, demonstrating customer, advertiser and commercial outcomes.; Manage MixIn’s website and social channels, ensuring content is current, relevant and supports MixIn’s commercial and market objectives.; Own the MixIn internal and external events calendar, identifying the events and moments that will have the greatest impact with advertisers, agencies and industry stakeholders.

Requirements

Significant experience (5+ Years) in B2B marketing, trade marketing, media marketing, sales enablement or a related marketing role.; Proven experience developing go-to-market propositions, sales materials and marketing content that support commercial growth.; Strong ability to translate data, research and insights into compelling commercial stories.; Excellent written communication and storytelling capability, with experience developing executive-quality and external-facing content.; Experience managing digital and social content and external communications.; Experience planning and delivering events, sponsorships or industry engagement programs.

Benefits

We offer hybrid ways of working; An exclusive discount card for our ALH Hotels pubs & accommodation, BWS, Dan Murphy’s and other Endeavour Group brands. Through our partnership with Woolworths, you'll also enjoy discounts at Woolies supermarkets and BIG W; As a valued member of the team, your health and wellbeing is our top priority. You will have access to a range of free services to help you live well and support your physical, mental and financial wellbeing; Endeavour Group is full of opportunities - use our dedicated learning and development options to grow an idea, yourself, and your career. This is just the start, so dream big; Find out more about our range of benefits and discounts here