Senior Product Manager 2, Acquisition

We're looking for a Senior Product Manager 2 to own and drive the logged-out experience across landing pages and marketing tools, one of the highest leverage surfaces for customer acquisition at The Farmer's Dog. In this role, you will take ownership of a critical part of the customer journey, working across teams to define opportunities, shape strategy, and drive execution.

Responsibilities

Define and structure ambiguous problem spaces, translating company goals into clear product opportunities; Drive initiatives from framing through execution, scoping out the work, ensuring it's sequenced and moves forward without bottlenecks; Analyze and interpret data, and use it to develop clear points of view taking into consideration customer insights and business context to drive decision making; Synthesize inputs across groups into clear decisions, tradeoffs, and next steps; Proactively align cross-functional partners through working sessions and direct collaboration, not just group meetings; Communicate context, progress, and outcomes in a way that keeps stakeholders informed and unblocked; Make decisions with imperfect information, balancing speed and rigor based on the problem at hand; Create structure where it does not exist, including frameworks, artifacts, and processes that improve how the group operates

Requirements

6+ years of product management experience, with a track record of shipping tools and experiences that genuinely improved customer's lives; Strong problem solver who can break down complex problems and identify the highest-impact path forward; Turns inputs into outputs, synthesizing information into clear, structured recommendations that drive action; Highly organized and detail-oriented, able to manage multiple workstreams while maintaining clarity and momentum; Effective communicator who can distill complexity into simple, compelling narratives that drive alignment and decisions; Builds strong cross-functional relationships and proactively gathers the context needed to move work forward; Operates with a bias for action, making decisions, shipping quickly, and iterating based on what you learn; Creates clarity for others by structuring problems, defining plans, and enabling teams to execute effectively; Elevates the team by reducing friction, unblocking progress, and helping others do their best work; Love dogs

Benefits

Dog-friendly office in SoHo; Market-competitive compensation and equity packages; Comprehensive Healthcare, Dental, and Vision; Company supported mental health benefits; 12 week paid parental leave; Competitive 401k plan with company match; Flexible PTO; Discounted fresh food for your pup; Your pet interrupting video calls (and in-person meetings) is now a feature, not a bug