Consumer PR Manager FTC

As a Consumer PR Manager, you'll play a key role in building the profile and reputation of Greene King's managed pub estate. Working as part of the Brand & Marketing team, you'll develop and deliver impactful PR campaigns that generate national attention, strengthen brand awareness and create meaningful connections with customers. Alongside leading proactive consumer PR activity, you'll support the 24/7 press office operation, helping to protect and enhance Greene King's reputation.

Responsibilities

Develop and deliver creative, high-impact consumer PR campaigns that support brand ambitions, marketing priorities and business objectives; Identify culturally relevant and newsworthy opportunities that generate standout media coverage, conversation and brand engagement; Manage relationships with the retained PR agency, overseeing campaign delivery from briefing and planning through to evaluation and optimisation; Create compelling communications materials including press releases, media packs, announcements, features and supporting content; Support Greene King's press office function, providing reactive media responses and helping manage communications during business issues and crisis situations

Requirements

Significant experience within a consumer PR role, with a proven track record of delivering successful campaigns that drive awareness and engagement; Exceptional written and verbal communication skills, with the ability to create compelling content for a wide range of audiences; Experience managing agencies and building effective relationships with a variety of internal and external stakeholders; Excellent organisational skills, with the ability to manage multiple priorities in a fast-paced environment; A proactive, creative and collaborative approach, combined with a genuine passion for hospitality, restaurants and pubs

Benefits

Competitive salary; Pension contribution; Training and development opportunities across well-known brands, including apprenticeship programmes; 33% discount for employee and 15% for loved ones on all brands; 50% discount for employee and 25% for loved ones at Greene King Inns and hotels; Free employee assistance programme (mental health, well-being, financial and legal support); Refer a friend scheme (up to £1,500 when a referred candidate is placed); Wagestream access to wages before payday; Retail discounts, including up to 30% off at Superdrug and exclusive discounts with Three mobile