Media Associate - Mandarin

You'd support Web Summit’s media and communications team in building relationships with Chinese journalists and media organisations, particularly across Mainland China, Hong Kong, Taiwan and other Chinese-speaking markets.

Responsibilities

Identify compelling stories, build relationships with journalists, coordinate media opportunities and help position Web Summit, its speakers, partners, investors and startups within the Chinese media ecosystem; Combine excellent communication skills with strong news judgement, cultural awareness and an ability to work at pace in a global events environment; Develop relationships with China’s leading media, influencers, creators, and relevant communities, and ensure they attend our events; Manage content for WeChat, Xiaohongshu, Weibo, Douyin, Bilibili and other relevant channels; Take ownership of a number of content stages and tracks, becoming an expert on the media outlets and individuals who report on those tracks; Use AI and data tools to ensure maximum efficiency, while maintaining immaculate records on Salesforce; Have the drive and ambition to convince world-renowned media professionals to speak at our events, or chair talks with other high-profile speakers; Develop and execute coverage planning strategies with top-tier media outlets and individuals before our events.

Requirements

Native Mandarin Speaker - you are fluent, comfortable and confident in communicating in both Mandarin and English; You have a strong understanding of the Chinese media landscape and the Chinese technology/business ecosystem; You’re familiar with platforms such as WeChat, Weibo, Douyin, Xiaohongshu, Zhihu and other Chinese social media platforms, and are comfortable creating compelling Chinese-language posts, short-form video concepts, social campaigns and editorial content; You’re creative, confident and articulate: a clear communicator with excellent presentation and interpersonal skills; You’re an adaptable and resourceful individual who can work to tight deadlines under pressure; You’re a strategic thinker with a proven track record of planning, executing and evaluating activity on a long-term basis; You’re an excellent team player, but with the ability to work on your own initiative; You’re confident using AI tools and data to help manage and focus your work; You have previous experience dealing with media - as a journalist, or in relevant PR or marketing functions; You have a strong attention to detail in everything you do; You have a proven track record of achieving targets.

Benefits

Subsidised healthcare, dental, employee assistance programme (EAP) and more; Pension contribution up to 6% (Irish-based only); Dedicated in-house L&D department with access to workshops, online learning and resources; Company laptop, generous annual leave and flexible working arrangements; Tramway Team that drives community and morale-boosting events; Annual company get-togethers, charity days, and monthly wellbeing talks; Wellness subsidy of €1000 per year