Account Manager, Digital

WPP Media is looking for a driven, quick-thinking and versatile Digital Account Manager to join their Manchester business. The role is responsible for operational delivery of the team’s output across Display and Social, and focuses predominantly on performance. The successful candidate will work closely with media owners, clients and third-party platforms for campaign management, optimisation and reporting. Based at WPP's campus in Manchester with a hybrid working approach (around four days a week in the office).

Responsibilities

Assisting on the development of detailed paid media plans that align with client’s objectives and KPIs; Working with the activation team to make recommendations around optimising campaign performance and pacing; Troubleshooting and optimising campaigns in order to improve performance; Working with the activation team to produce detailed & accurate weekly/monthly campaign performance reports, often in Microsoft Excel; QA’ing performance commentary that delivers valuable insight and recommendations to clients; Identifying trends and recommending actions to capitalise/mitigate these trends; Assisting with more detailed analysis including end-of-campaign reporting, quarterly/annual reviews, and standalone projects; Supporting strategic planning across other digital channels, working with the account director on campaign RTBs, testing, monthly reviews; Working closely with line-manager and wider team to support delivery of high-quality work for clients and contributing to client calls; Working with partners and attending regular platform training sessions to develop paid social skillset; Establishing yourself as a go-to contact integrating the wider digital planning team alongside the digital planning account director; Managing time effectively while working on multiple projects and communicating with internal/external stakeholders; Attending regular internal meetings and training sessions to contribute to a collaborative paid social community; Helping junior team members with tasks and providing guidance; Responsible for accurate and timely fulfilment of mandatory agency finance processes

Requirements

Excellent knowledge of the UK digital landscape; Experience in planning/buying digital media across both DR and Brand; Good working knowledge of paid advertising across a variety of digital channels (direct IO, programmatic, social and search); Experience with activation and reporting; Good foundation of understanding of a variety of digital channels; Computer literate with Microsoft Office suite including Excel; Comfortable handling large quantities of data and working with numbers/budgets; Experience compiling performance reports for clients and writing insightful commentary; Ambition to progress within an evolving digital team; Collaborative, friendly, with a can-do attitude; Ability to work as part of a team

Nice to have

Experience working in an agency environment (preferably as part of a social or activation team)

Benefits

Competitive medical insurance; Group retirement plans; Vision insurance; Dental insurance; Significant paid time off; Preferential partner discounts; Employee mental health awareness days; Access to global WPP Media & WPP networks; Employee resource groups; Frequent in-office events