Account Manager, Paid Search & Social

The Account Manager – Paid Search and Paid Social is responsible for developing and leading the paid search and paid social media approach and executing these tactics via multiple search and social channels. As the Account Manager, you will be responsible for the day-to-day management and support of a global client’s paid search and social initiatives. This includes developing strategy and managing the execution of paid search and social campaigns based on the client’s business objectives.

Responsibilities

Manage paid search and paid social media campaigns (Google, Bing, Facebook, Instagram, X, Snap, Linkedin, Pinterest, TikTok); Create, manage and execution of strategic paid search and social plans that meet client’s goals; Define a campaign strategy and deliverables plan that exceeds client expectations; Create, present and gain client approval on campaign strategies and tactics; Oversee, deliver and lead Account Management business processes; Monitor, track, evaluate and optimize campaign performance to maximize client investment; Cross-functional campaign development with internal biddable teams as well as sister media agencies; Maintain positive client relationships, expectations and communications with the assistance of internal resources; Build on an existing level of paid search and paid social media expertise and develop a reputation for innovation and efficiency; Stay up-to-date with industry trends and developments in paid search and paid social, digital marketing as well as consumer behaviour and recommend improvements to accounts; Lead in the creation of new business presentations, POVs, best practices and key process documentation

Requirements

Hands on experience planning and executing paid search and paid social campaigns; Knowledge of paid-search and paid-social platforms (Google Ads, Search Ads 360, Bing Ads, Facebook/Instagram, X, Snap, Linkedin, Pinterest); Great attention to detail and time management skills; Minimum of 2 years of paid search and paid social experience; Ability to interact in a professional manner and deal with clients in a fast-paced environment; High level of technical proficiency in Microsoft Office, specifically Excel and PowerPoint; Technical and analytical mindset

Benefits

Competitive medical insurance; Group retirement plans; Vision insurance; Dental insurance; Significant paid time off; Preferential partner discounts; Employee mental health awareness days