Account Manager, Public Relations (B2B Technology)

Account Managers on our B2B Technology team lead integrated communications programs that elevate some of the most innovative brands in enterprise technology. They manage client relationships and drive strategic initiatives across areas such as enterprise software, cloud, security, data, and AI. In this role, Account Managers oversee multiple account teams, managing all aspects of strategic planning, media relations, content development, and client partnership. They serve as trusted advisors to clients, guiding communications programs that build awareness, strengthen credibility, and deliver measurable business impact. Account Managers also play an important role in mentoring junior team members, contributing to new business efforts, and helping Highwire continue to define excellence in B2B technology PR and marketing.

Responsibilities

Develop and lead integrated communications programs for B2B technology clients; Manage client relationships and drive strategic initiatives across enterprise software, cloud, security, data, and AI; Oversee multiple account teams, strategic planning, media relations, content development, and client partnership; Serve as trusted advisor to clients, guiding communications programs to build awareness, strengthen credibility, and deliver measurable business impact; Mentor junior team members and contribute to new business efforts; Develop and lead media and analyst relations strategies; Cultivate relationships with key business, trade, and technology media outlets and influencers; Serve as day-to-day client contact, managing programs from kickoff through goal achievement; Develop strategic communications plans and lead client meetings, media training sessions, and message development workshops; Oversee budgets, staffing plans, and deliverables; Develop and oversee creation of core communications materials, including press releases, bylined articles, messaging frameworks, award submissions, and briefing books; Craft strategic, creative, and persuasive pitches; Manage 2+ direct reports, set goals, provide feedback, and conduct performance reviews; Support new business initiatives; Represent Highwire at industry and networking events; Collaborate with senior leadership to establish and track quarterly growth goals; Attend industry and professional networking events

Requirements

5+ years of PR, communications, or marketing experience in an agency environment (required); Experience working with B2B technology clients (required) including enterprise software, cloud, data, or AI; Established relationships with business, trade, and technology media and analysts; Proven ability to develop and lead integrated communications programs that deliver measurable business outcomes; Exceptional writing, editing, and storytelling skills; Strong project management and multitasking abilities across multiple client accounts; Experience managing and mentoring junior staff; Demonstrated success in building trusted client relationships and managing complex client dynamics; Proactive, collaborative, and resourceful problem-solver with a passion for technology and innovation

Benefits

Competitive salary with merit-based opportunities for growth; Flexible hybrid work model; Generous vacation policy including extended summer and winter breaks; Early log-off on Fridays through Empower Hours program; 401(k) plan with employer matching; Comprehensive medical, dental, and vision coverage plus FSA options; Paid parental leave benefits; Commuter benefits; Annual Growth Mindset stipend; Monthly technology reimbursement; Wellness benefit program; 501c3 donation matching program; Mentorship and ongoing professional development opportunities; Monthly recognition and team celebrations; Employee referral and new business referral bonuses; Quarterly Highwire events and team gatherings; Dog-friendly office environment; Supportive, inclusive, and collaborative workplace