As a Paid Search Account Manager, you will own the day-to-day execution of all elements of paid search activity, leveraging strong platform knowledge and supplier relationships to deliver flawless testing, media plans, optimization, and analysis. You will manage and mentor team members, overseeing their work and their development to successfully execute client deliverables and exceed client expectations. You will act as a key point of contact for colleagues supporting campaign delivery, proactively seeking both tactical and strategic optimization opportunities, contributing to campaign strategy and translating it into effective delivery.
Responsibilities
Manage one or several team members, overseeing their work and development; Effectively manage designated search accounts, ensuring ongoing and timely optimization; Proactively identify tactical and strategic opportunities and forecasting; Take responsibility for wider client or team deliverables such as performance commentary or weekly reporting; Ensure adherence to Paid Search channel best practices; Develop strong relationships with colleagues, client, and key suppliers; Demonstrate strong knowledge of the client sector/industry; Act as a motivational manager, encouraging and coaching team members; Delegate and manage workloads across team members; Support and educate planning teams on the benefits and purpose of paid search; Assist with the recruitment process for the immediate and wider team when required; Implement processes and practices that maximize operational efficiencies; Take ownership of issues and proactively suggest ways to resolve them; Contribute to the development of strategic revenue and services opportunitiesRequirements
Proven experience in Paid Search, with current certifications (Google and Microsoft Ads); Excellent knowledge of bid management, core PPC technology platforms, data analysis, and understanding of strategic/tactical application of Paid Search; Leads and promotes continuous innovation, and test & learn opportunities for the team and clients; Creates a positive climate to drive team performance whilst motivating others to strive for continuous improvement; Strong analytical skills with an aptitude for handling data; Ability to devise campaign strategy and translate it into campaign delivery; Proven experience managing individuals, overseeing their work and development, and motivating team members; Strong relationship-building skills with clients, colleagues supporting campaign delivery, and key suppliers; Excellent communication skills, both verbal and written, with the ability to communicate effectively with people from diverse backgrounds, cultures, and countries; Passionate about Paid Search, leading by example, and driving continuous improvement; Embrace WPP & WPP Media's shared core values; Right to work in UKBenefits
Competitive medical insurance; Group retirement plans; Vision insurance; Dental insurance; Significant paid time off; Preferential partner discounts; Employee mental health awareness days; Access to global WPP Media & WPP networks; Employee resource groups; Frequent in-office eventsJak aplikować
Aplikuj online: https://www.jobs.pl/oferta/100032777/aplikuj
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