Associate Director, Influencer Marketing

We are seeking a dynamic Influencer Marketing Strategist who will play a pivotal role in crafting compelling pitch presentations backed by strong logic and data. This individual will combine creativity with analytical rigor to develop influencer-led strategies that resonate with brands and audiences. The role demands expertise in content, social, and digital ecosystems, proficiency with data and AI tools, and exceptional presentation skills.

Responsibilities

Develop influencer marketing strategies aligned with client objectives, audience insights, and platform trends; Craft persuasive pitch presentations with clear logic, storytelling, and data-driven recommendations; Analyze campaign performance, audience behavior, and industry benchmarks to inform strategy; Leverage AI and analytics tools for forecasting, optimization, and reporting; Stay ahead of trends in social platforms, influencer content formats, and digital innovations; Deliver impactful presentations to clients and internal stakeholders; Communicate complex ideas simply and persuasively to drive buy-in; Work closely with creative, media, and tech teams to bring strategies to life; Lead new business pitches with innovative influencer-led concepts and mock frameworks

Requirements

>5 years of experience in influencer marketing, digital strategy, or branded content; Strong understanding of influencer ecosystem across platforms (Instagram, YouTube, Snapchat, X, Moj, etc.); Proficiency in data analytics and AI-driven tools for marketing insights; Exceptional presentation design and delivery skills

Benefits

Competitive medical, group retirement plans, vision, and dental insurance; Significant paid time off; Preferential partner discounts; Employee mental health awareness days