Creative Director, CPG

Power Digital is an AI-Native Growth Firm built at the intersection of world-class talent and proprietary technology. As the Creative Director, you are the leader of your pod, a hybrid of senior individual contributor, people manager, and product leader for Creative within the division. Reporting to the Managing Director, you own two things above all else: the people on your pod, and the quality of the creative work that pod produces.

Responsibilities

Lead and manage a pod of creative professionals (Strategists, Designers, Editors, ACDs), owning hiring, onboarding, and day-to-day leadership; Build development plans, coaching cadences, and mentorship for each team member; Own team retention through trust, positive sentiment, psychological safety, and clear growth paths; Drive performance management using the ARC framework and deliver direct feedback and raise/promotion recommendations; Oversee capacity planning and staffing alignment as client books shift; Facilitate ongoing training and knowledge-sharing on industry trends and tools; Meet directly with clients and explain strategy, performance, and channel nuance; Get hands-on with coverage by stepping into day-to-day execution on the channel at an exemplary standard; Provide executive-level oversight for pod accounts, with hands-on support on the most complex or highest-priority clients; Act as primary escalation point for client concerns within Creative; Strengthen retention by delivering strong creative solutions and identifying expansion opportunities; Track client churn trends within the pod's book and intervene early on risk signals; Own product quality through consistent, accountable QA, ensuring no revenue-impacting errors; Lead creative product development through structured innovation, knowledge-sharing, and brainstorms, centralizing learnings from betas and tests; Collaborate with the Service Lead and platform partners to stay ahead of creative trends; Maintain full working knowledge of the Power Circuit and nova ecosystem, adapting to evolving processes; Employ AI technologies to enhance and optimize business processes and drive results; Has a genuine interest in how your service can expand and evolve, specifically for your division industry

Requirements

Legal eligibility to work in the U.S.; 7–8 years of digital marketing/creative experience, with 5+ years in an agency setting; Minimum 5 years of hands-on, expert-level experience across creative disciplines (copywriting, design, production, strategy, and/or post-production); 5+ years of experience managing a team, including performance management and development planning; A portfolio demonstrating a track record of conceptualizing, developing, and delivering creative campaigns across multiple channels at scale; Demonstrated judgment and credibility that has earned the trust of a team of creative specialists; Expert knowledge of how creative functions within the broader marketing funnel and business strategy; Executive-level presentation and communication skills, with the ability to advise senior client stakeholders and internal leadership; A visionary leader with a track record of building culture, inspiring teams, and pushing creative boundaries while delivering measurable business results

Benefits

Base salary + commission opportunities; Robust Medical, Dental, Vision insurance plans with up to 100% employer contribution towards employee monthly premium; 401(k) plan - 4% employer contribution matching; Unlimited Time Off available on day one; Up to 4 hours per quarter for paid Volunteer Time Off (VTO) towards philanthropic endeavors; Fully flex work environment: full-remote, in-office, or hybrid; A one-time $100 USD Work From Home (WFH) stipend automatically added to your first paycheck; Employee Assistance Program (EAP); 12 observed United States national holidays + 2 mental health recharge days per year; Unlimited opportunities for growth & leadership within a rapidly growing firm; Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s); Quarterly awards including prize money and recognition for outstanding performance; Opportunities to be involved in company DEI initiatives