Creative Marketing Manager

Scopely is looking for a Creative Marketing Manager to join an unannounced title based in our Shanghai office. You will be responsible for developing eye-catching and engaging marketing materials and ensure the brand identity is clear and distinctive, and that all marketing art and brand identity elements are consistent and reflect the creative game vision.

Responsibilities

Develop eye-catching and engaging marketing materials and ensure the brand identity is clear and distinctive, and that all marketing art and brand identity elements are consistent and reflect the creative game vision; Create and adapt marketing creatives for game launches and live operations, including static, video, and social media assets; Support the end-to-end creative production process, from brief intake and asset planning to stakeholder alignment, feedback management, and final delivery; Coordinate with game teams, external vendors, agencies, and internal stakeholders to ensure assets are delivered on time and at a high quality standard; Develop quick concepts, mockups, and visual references to support creative ideation and production needs; Monitor top-performing games, competitors, and creative trends across global markets, identifying insights and best practices that can inform future creative strategies; Continuously improve creative workflows, production efficiency, and asset quality through data, feedback, and process optimization

Requirements

3-5 years of experience as a Creative Marketing role, ideally gained within the games industry or related creative field; Strong visual design fundamentals, including composition, color, typography, layout, motion, and visual storytelling; Proficient in Adobe Creative Suite, particularly Photoshop, Illustrator, and After Effects, with the ability to create both static and video marketing assets; Strong understanding of brand communication, marketing creatives, and current visual trends within the gaming industry; Passionate about gaming and actively follows creative trends across global markets, especially Western games; Excellent project management and stakeholder communication skills, with the ability to manage multiple projects, timelines, and feedback cycles simultaneously; Proactive, detail-oriented, and comfortable working in a fast-paced environment with multiple deadlines; Able to work effectively in an English-speaking environment

Nice to have

Agency experience; Degree in Design or equivalent training in graphic art and graphic design; Experience creating creatives for top-performing or large-DAU mobile games; Familiarity with Japanese, Korean, and other Asian gaming markets