CRM Strategist (LATAM)

As a CRM Strategist at Massive Rocket, you'll work hand-in-hand with our Principal CRM Strategist to shape and deliver CRM strategies that move the needle for our clients. You'll help build strategic plans, translate them into clear, actionable initiatives, and ensure they're handed over smoothly to the execution team so they can drive KPIs, performance, and measurable ROI.

Responsibilities

Turn complex frameworks into simple, compelling narratives that teams can execute confidently; Join client sessions throughout the Delivery Sales Lifecycle to uncover challenges and shape data-driven strategies; Support the creation of pitches that tell powerful stories through strategy, data, and insight; Run strategy sessions grounded in lifecycle thinking, best practices, and proven CRM principles; Translate strategic recommendations into clear, actionable plans for execution teams; Contribute to measurable client success by aligning strategy with KPIs and ROI goals

Requirements

6+ years of hands-on CRM experience, including at least 2 years in a dedicated CRM Strategy role within an agency, consultancy, or client-side team; Strong working knowledge of leading CRM platforms such as Braze, Salesforce Marketing Cloud, or HubSpot; Confident presenting complex strategies and turning insights into clear value propositions and achievable activation plans; Data-driven mindset, with experience analysing customer communications and using insights to shape future campaigns — from audience selection to next-best actions, content, and timing; Deep understanding of CRM ecosystems and Martech, with expertise across platforms like Salesforce, Microsoft Dynamics, HubSpot, and similar tools; Valid work visa (sponsorship not available); BYOD policy – use own equipment for work; For contractors: proof of incorporation and up-to-date insurance; May be asked to provide proof of identity; May be asked to provide two references

Benefits

Rocket-Fuelled Growth; A Culture That Actually Gives a Damn; A Global Crew; Remote-First for Life; Real Career Momentum; Moments That Matter