Director, Advocacy Operation

Responsibilities

Own and continuously optimize the operational capability that enables L'Oréal Advocacy campaigns to be delivered consistently, efficiently and compliantly across all business units; Establish operational standards, governance mechanisms and delivery best practices to ensure execution excellence throughout the Advocacy workstream; Continuously review operational performance and identify opportunities to improve efficiency, scalability and quality across campaign delivery; Partner with the Advocacy Lead to operationalize new business initiatives, ensuring delivery readiness before client implementation; Drive operational consistency across campaign execution while supporting the evolving needs of L'Oréal's Advocacy business; Lead the operational management of Creator Houses, creator partners and external operational vendors supporting L'Oréal Advocacy; Establish standardized onboarding, documentation and governance processes across the creator ecosystem; Maintain visibility of creator operational capacity, performance trends and delivery readiness; Continuously improve creator operational workflows to support faster, more scalable and compliant campaign delivery; Build strong operational partnerships with creator ecosystem partners to improve operational efficiency and long-term collaboration; Develop and maintain the operational governance framework supporting the Advocacy workstream; Establish standardized SOPs, workflow documentation and operational controls across all Advocacy operations; Drive continuous process optimization and automation to improve productivity and operational consistency; Collaborate with Technology, Finance and Internal Compliance teams to strengthen operational systems and governance; Maintain operational documentation and knowledge management to support scalable business growth; Develop operational dashboards and reporting frameworks that provide visibility into delivery performance, creator operations, operational capacity and process health; Monitor operational KPIs and identify risks, bottlenecks and improvement opportunities across the Advocacy workstream; Provide data-driven operational recommendations to support business planning, resource prioritization and delivery optimization; Escalate operational risks that may impact client commitments, delivery quality or business performance to the Advocacy Lead in a timely manner; Coordinate creator payment operations and operational financial reconciliation in partnership with Finance; Ensure operational compliance across creator documentation, contracts, payment processes and governance requirements; Maintain operational audit readiness and support continuous improvement of compliance processes; Partner with Internal Compliance to strengthen operational governance and minimize delivery risks; Support operational cost visibility through accurate operational reporting and documentation; Foster a culture of operational excellence, accountability and continuous improvement across the Advocacy Operations function; Drive adoption of standardized workflows, operational tools and governance practices; Identify capability gaps and recommend operational improvements that enhance delivery scalability and efficiency; Partner closely with the Advocacy Lead to continuously evolve the operational capability supporting L'Oréal Advocacy; Stay up to date with emerging creator operations, platform developments and operational best practices, translating relevant learnings into operational improvements.

Requirements

Bachelor's degree in Marketing, Communications, Business Administration, or a related field; Minimum 8 years of relevant experience; Proven experience in designing, implementing, and scaling operational models within a fast-paced, dynamic environment; Exceptional strategic thinking with the ability to translate complex business needs into actionable operational plans and processes; Demonstrated ability to orchestrate multi-stakeholder alignment across finance, legal, technology, and external partners; Strong experience in building and managing strategic partnerships with key creator entities, including Creator Houses and large-scale influencer networks; Excellent experience in creator relations management and excellent people skills to build equity with partners and negotiate effectively; Exceptional client management and communication skills, with the ability to build and maintain strong relationships with senior stakeholders and articulate complex operational strategies; Strong analytical and problem-solving skills, with the ability to interpret data, identify operational bottlenecks, and draw actionable insights for process improvement; Excellent presentation and communication skills, both written and verbal, capable of influencing at all levels; Proven leadership ability, with experience managing, motivating, and developing large, high-performing teams.

Nice to have

Strong preference for experience in Media C Influencer Agencies, or leading in-house advocacy/social commerce operations; Deep understanding of the beauty industry and influencer marketing landscape (highly preferred), including emerging social commerce trends and creator monetization models.

Benefits

Competitive medical insurance; group retirement plans; vision insurance; dental insurance; significant paid time off; preferential partner discounts; employee mental health awareness days; employee resource groups; frequent in-office events; hybrid work approach