Fashion Marketing Associate Account Director

A day in the life: You'll own a portfolio of 4–6 fashion and apparel accounts. You will serve as the primary strategic partner for your clients on a day-to-day basis, owning the narrative around performance, identifying growth opportunities, and ensuring all marketing efforts ladder up to business objectives. As an Associate Account Director (AAD), you will act as the day-to-day strategic lead for Fashion clients, ensuring marketing efforts are aligned to revenue growth driven by creative performance, customer acquisition efficiency, and retention—not just channel outputs.

Responsibilities

You'll own a portfolio of 4–6 fashion and apparel accounts; serve as the primary strategic partner for your clients on a day-to-day basis, owning the narrative around performance, identifying growth opportunities, and ensuring all marketing efforts ladder up to business objectives; Employ AI technologies to enhance and optimize business processes; Utilize and leverage Power Digital's Nova ecosystem as it relates to your department; Lead weekly client calls on larger accounts; support PM-led calls on smaller accounts — own the performance narrative either way; Translate Power Circuit roadmap outputs into weekly account priorities; flag when creative production or execution cadence is outrunning strategic direction; Track creative performance, audience fatigue, and cohort behavior; surface insights before they become client concerns; Coordinate paid social, influencer, creative, SEO, and lifecycle teams around a unified account strategy — in fashion these channels depend on each other more than in most other verticals; Support retention strategy: repeat purchase rate, LTV by acquisition cohort, and loyalty mechanics; Keep pace with the seasonal calendar; flag when campaign timing or creative velocity is creating execution risk; Support the AD on quarterly strategy, renewal prep, and service expansion conversations; Build and maintain strong client relationships; contribute to ≥90% retention across your accounts; Work in Iris and nova daily; use performance data to surface issues before clients raise them; maintain Pulse cadence at 100%; Team Coaching and Development; Marketing Strategy, Development and Execution; Client Retention and Client Revenue Growth

Requirements

4-7 years in fashion, apparel, or DTC marketing, with experience managing client relationships day-to-day; Understands how creative strategy and media strategy interact — has a working point of view on which constrains the other in different scenarios; Familiar with the influencer and UGC ecosystem: knows how campaigns are briefed, evaluated, and scaled; Comfortable with DTC economics: CAC, LTV, repeat rate, and what cohort behavior tells you about acquisition quality; Understands Meta-heavy media mixes and the measurement challenges that come with them — creative fatigue, audience saturation, incrementality; Has worked in seasonal marketing environments and knows how to stay strategic when execution volume is highest; Strong written and verbal communication; can translate performance data into a clear client narrative under time pressure; Proficiency in spoken and written English at an advanced level is required for this role

Benefits

Base salary paid in USD + commission opportunities; Unlimited Time Off available on day one; Fully flex work environment: full-remote, in-office, or hybrid; Healthcare stipend: $50/month to support your healthcare or insurance costs; National Holidays + 2 Mental Health Recharge Days per year; Unlimited opportunities for growth & leadership within a rapidly growing firm; Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s); Quarterly awards including prize money and recognition for outstanding performance; Opportunities to be involved in company DEI initiatives