Field Marketing Manager Italy

Our growth is driving us to strengthen our Marketing team to support Scaleway’s ambitious growth strategy in Italy. Your mission will be to own and execute the field marketing strategy for Italy in order to drive tangible revenue impact, shape market momentum, and accelerate market share across cloud, AI infrastructure, and sovereign digital services.

Responsibilities

Own and execute the field marketing strategy for Italy aligned with European GTM priorities; Adapt global campaigns, messaging, and product launches into locally relevant initiatives; Partner with local Sales teams (Account Executives & BDRs) to drive pipeline generation and deal influence; Collaborate with iliad as a key go-to-market partner to build and deliver co-marketing plans; Plan and execute events, executive programs, partner activations, and account-based initiatives; Support the localization of marketing content to ensure strong regional relevance; Coordinate logistics, agencies, and vendors in collaboration with central Design, Product Marketing, Communications, and Marketing Operations; Track and report on field marketing performance using shared KPIs and OKRs defined at HQ; Share regional insights, learnings, and best practices with HQ to help scale frameworks; Continuously test and optimize new marketing formats and approaches to improve efficiency

Requirements

5+ years of experience in Field Marketing or Demand Generation within the tech, cloud, SaaS, or infrastructure ecosystems; Hands-on experience with marketing and CRM tools (e.g., HubSpot, Salesforce, Marketo, Livestorm); Good working knowledge of design tools and experience briefing creative teams effectively; Ability to understand and engage with technically complex cloud and AI products and terminology; Professional fluency in Italian and English; Strong interpersonal and communication skills for matrix, international environments; Commercial alignment with the ability to collaborate effectively across Sales and HQ Marketing teams; Deep local ownership balanced with a commitment to shared global frameworks and goals; Results-driven mindset motivated by measurable pipeline contribution and revenue influence; Proactive and autonomous execution capabilities within a fast-paced environment

Nice to have

French is a plus

Benefits

Full remote, with regular visits at our Paris office; International environment; Career & Mobility: internal mobility and opportunities to transition to other entities within the Iliad Group; A rich and diverse product offering; A cutting-edge technical environment; Commitment to responsible cloud