Field Marketing Specialist

Our growth is driving us to strengthen our Field Marketing team to support ai-PULSE, key industry initiatives in France, and selected regional activities across EMEA during a temporary leave cover under a fixed-term contract. Your mission will be to execute field marketing programs and sales-aligned initiatives that drive demand, generate pipeline, and strengthen Scaleway’s position as a leading European cloud provider.

Responsibilities

Support the execution of B2B field marketing and demand generation programs for designated PODs, key industries, and selected EMEA initiatives; Coordinate, plan, and execute major event strategies and local field activities, including trade shows, webinars, and conferences; Drive pipeline generation initiatives in close alignment with the sales organization; Lead end-to-end event logistics and operational execution; Collaborate cross-functionally with internal marketing, partner marketing, and communications subteams; Measure, analyze, and report on the business impact and success metrics of field marketing activities; Use HubSpot, Salesforce, Livestorm, and Strapi to execute and track field marketing programs; Test, learn, and iterate on new field marketing approaches to adapt to fast-moving market trends

Requirements

B2B Field Marketing & Demand Gen: 3 to 5 years of hands-on experience in tech, cloud, SaaS, or IT infrastructure ecosystems; Event Strategy & Execution: Proven experience running webinars, trade shows, and field marketing initiatives; Pipeline Generation & ABM: Demonstrated track record of revenue-focused marketing contributing to sales pipelines; Marketing & CRM Tools: Proficiency with platforms such as HubSpot, Salesforce, Livestorm, and Strapi; English Fluency: Excellent English communication skills for working in a pan-European, international environment; Strong Stakeholder Management: Excellent ability to build relationships, collaborate cross-teams, and align with sales; Structured & Organized: Strong execution excellence with the ability to cut out noise and prioritize high-impact tasks; Curious & Dynamic: Eager to understand new tech/cloud industries and fast-moving market trends; Pragmatic & Solution-Oriented: Hands-on mindset with strong adaptability and comfort in navigating fast-moving environments; Constructive & Assertive: Confident in maintaining a strong marketing perspective while constructively challenging sales priorities

Benefits

Hybrid work: up to 3 days of remote work per week; Offices: spacious, dynamic workspaces with bold design, conveniently located near public transport, with terraces and bike parking; Dining: healthy meal service at headquarters, breakfast across all sites, Swile card for regional sites; Well-being commitments: gym access, daycare places, discounted services for caring services; International environment with dozens of nationalities; Career and mobility opportunities within the Iliad Group