Global Director, Programmatic

As a Global Director, Programmatic, you will guide and direct the programmatic buying team, including Associate Directors, Managers, and a team of new and experienced programmatic specialists executing campaigns across multiple channels, platforms and devices such as video, mobile, social, display and native advertising. You will lead cross-departmental work streams and communication with Strategy, Planning, Direct Investment and Analytics to facilitate best-in-class execution and service to clients. In addition to team leadership, you will contribute to practice-level thought leadership and be responsible for higher-level programmatic deliverables such as SWOTs, QBRs, POVs and account-level programmatic roadmaps.

Responsibilities

Guide and direct the programmatic buying team; Lead cross-departmental work streams and communication with Strategy, Planning, Direct Investment and Analytics; Contribute to practice-level thought leadership; Responsible for higher-level programmatic deliverables such as SWOTs, QBRs, POVs and account-level programmatic roadmaps; Collaborate with Data Science and Analytics team to develop measurement plans for tactical recommendations; Continuously expand the knowledge base and improve Programmatic offerings; Lead account-level programmatic roadmap creation; Partner with client and agency brand teams to drive understanding of programmatic; Develop and share standard methodologies for desk operations, communications, campaign management, cross-departmental coordination, measurement planning and reporting; Help lead overall development of desk-level programmatic buying strategies.

Requirements

Bachelor's Degree in Business, Analytics, Marketing, Communications, Advertising; OR equivalent professional work experience; 7+ Years experience progressively senior/technical experience in programmatic, ad operations or biddable media on the media owner, agency (preferred) or ad tech side; Hands-on experience with ad technologies including data management platforms, DSPs, SSPs, ad-verification, and third-party data providers; Familiarity with viewability measurement (MOAT, IAS, DoubleVerify) and audience measurement (Nielsen DAR); Ability to showcase strong analytical abilities and quantitative skills, including math proficiency.

Nice to have

Practical experience with ad-serving solutions, tag management and operations; Familiarity with Media Mix Modeling, or attribution modeling; Agency-side experience

Benefits

Competitive medical, group retirement plans, vision, and dental insurance; Significant paid time off; Preferential partner discounts; Employee mental health awareness days