Live Ops Designer

We are looking for a Live Ops Game Designer to join the Hay Day team to drive player engagement and business growth through live operations and monetisation-related initiatives. As a Live Ops Designer, you own and execute on multiple areas of the game, all while providing unmatched player experiences.

Responsibilities

Collaborate with the Hay Day Live Ops team to plan and maintain the calendar, balancing events, economy, and content drops so players always have something new to engage; Plan and execute ways to deliver fresh game experiences through creatively remixing existing game capabilities; Generate creative design ideas for new events and monetization mechanics; Plan the live ops economy design, ensuring the players always have intuitive incentives to engage with the calendar; Work closely with marketing to align event narratives, timing, and messaging, so players get a consistent, understandable experience across the game; Proactively coordinate with the broader Hay Day team to keep live ops plans aligned with everything else happening in the game; Iterate on designs collaboratively and keep evolving them; Quickly deconstruct key games and market shifts, and share insights with the team; Participate in shaping the wider direction of the game, as an integral part of the design team; Help the team to leverage AI tools and develop automation solutions; Cultivate a culture of inclusiveness, where good ideas can come from anyone

Requirements

At least 5 years of experience in live-service, free-to-play mobile games; Demonstrated track record in running and growing a live free-to-play game; Experience with live ops tooling; Deep understanding of engagement drivers in live service games; Strong analytical skills with the ability to apply them to your work; Relentless problem solver who is also not afraid to ask for help; Sharp communicator who frames conflicting perspectives and trade-offs succinctly; Patient collaborator who listens first, builds others up and always offers help; Interest in and previous experience with AI tooling; Comfortable with ambiguity and high autonomy in a fast-paced environment

Nice to have

Experience working within a long-lived codebase and design systems, filling in gaps as needed; Background in free-to-play monetization design; Experience balancing and iterating on live events through testing; Deep knowledge of Hay Day/casual genre audiences; Experience shipping major game features or games; UX & UI design experience

Benefits

Relocation support; Comprehensive support for you and your family during the move to Helsinki