Marketing Specialist, Korea

We are seeking a Marketing Specialist with 1–3 years of experience to be in charge of markets in Korea and support globally. Based in Korea, this role requires fluency in Korean and a strong interest in B2B marketing. The ideal candidate will be hands-on in executing demand generation, ABM campaigns, events, customer marketing initiatives, and localized content, working cross-functionally to drive measurable business outcomes.

Responsibilities

Integrated Campaign Execution: Support and manage regional marketing initiatives including demand generation, ABM, and customer marketing programs tailored for Korea and SEA.; Event & Field Marketing: Coordinate, execute, and track local events, seminars, webinars, and customer programs to engage prospects and deepen customer relationships.; Digital Marketing & Content: Manage and localize marketing assets such as case studies and social media to ensure relevance for Korean audiences.; ABM & Demand Gen Support: Partner with Sales to execute targeted ABM campaigns, monitor lead performance, and optimize for pipeline impact.; Customer Marketing: Assist in building customer stories, testimonials, and advocacy programs to showcase success and strengthen retention

Requirements

Based in Korea; Native-level fluency in Korean; Strong interest in B2B marketing; 1–3 years of hands-on marketing experience; Strong business-level written and verbal communication in English; Practical experience in campaign execution across email, events, social media, or digital channels; Ability to manage multiple projects across demand generation, ABM, events, content, and customer marketing; Strong project management and coordination skills with a proactive approach; Comfortable working cross-functionally in a fast-paced, international environment

Nice to have

B2B SaaS, digital marketing, or technology sectors