Media Solutions Senior Analyst

As a Media Solutions Senior Analyst, you will refine your programmatic craft across the Google Marketing Platform (e.g. DV360, SA360, CM360), unlocking value across channels (Advanced TV/CTV, Audio, Video/YouTube, Display/Native, SEM) and the ad tech ecosystem of SSPs, CDPs, DMPs, ad verification partners, and more. Aside from an advancement in technical skills, this role will offer a unique entrepreneurial opportunity to support a business from the ground up, developing processes, growing the team, etc. You’ll be very independent and given the opportunity to take on challenges that you feel are mission critical for the business to scale effectively.

Responsibilities

Support the overall team on a day to day basis; Serve as primary client point of contact for clients and as support point for other clients when needed; Leading 1-2 clients and supporting your team members across 4-8 clients; Responsible for understanding clients’ business issues and goals and successful delivery of marketing/media services; Becoming the trusted “go to person” for clients; Supporting Google marketing Platform (CM/DV/SA) trainings for clients; Helping senior team leads to identify client upsell opportunities across Media and Data Solutions, working closely with Data Solutions counterparts when necessary; Support project management, and innovation within the team; Identifying process and pain points to automate and improve; As well as new productization/revenue opportunities; A combination of process documentation, process creation and innovation, Napkyn Magic product innovation; Responsible for supporting Media Team with billing and technical troubleshooting; Refine your programmatic/biddable media expertise while broadening your optimization expertise with Google’s omni-channel media trading platforms and analytics tools, actively planning and launching campaigns across GMP; Work with Napkyn peers to provide best-in-class Google support; Codify and share best practices across the team; Be a strategic partner to your clients and to Google counterparts (e.g., product development)

Requirements

1-3+ years of full-time digital optimization experience required (e.g. Programmatic/DSP media buying); Eagerness and willingness to learn (and teach)

Nice to have

Bachelor’s degree or similar alternative, recognized and relevant certification(s); Consider yourself knowledgeable of DV360, ideally have experience with buying PMPs, CTV, Youtube, and other advanced programmatic knowledge; Strong knowledge of CM360; Strong analytical skills, and comfort with MS Excel/Google Sheets, data analysis and internet technologies; Maintain an in-depth knowledge of digital marketing technologies and other Google Marketing Platform technologies (Google Analytics, Google Ads/Search Ads360); Previous experience with executive relationship development; Understanding of high-level business strategy; Ability to articulate technical capabilities in terms of business value; Strong communication and presentation skills; Proven creative problem-solving approach and strong analytical skills; A valued team member, who upholds Napkyn’s values and professional integrity at all times; Articulate and confident presenter; Ability to effectively prioritize tasks; Excellent business writing and communication skills; Analytically minded; Self-motivated with lots of energy; Outgoing, positive thinker; Flexible, versatile and proactive; Open, honest and direct, is comfortable giving and receiving constructive feedback

Benefits

Healthcare/Dental/Vision; Unlimited PTO; 401k Contributions; $75/mo Wellness Stipend; $100/mo Mobile Phone Stipend; $50/mo Internet Stipend; $500/yr Annual Learning Stipend; $2,000/yr Annual Tuition Stipend; One-time $200 New Hire Home Office Equipment Stipend; Parental Leave - 16 week primary caregiver / 6 week secondary caregiver leave; Annual Work From Anywhere 4 weeks per year