Media Specialist

This is an individual contributor role as Media Senior Analyst. We're looking for someone that is capable of running media plans, leading its end-to-end process, from building Media strategy to buying, executing tactics and also reporting it, connecting with Nubank's business needs and goals. The ideal candidate should be proficient in Media Planning concepts, and eager to keep pushing themselves to bring the best Paid Media strategies for our communication & marketing challenges.

Responsibilities

Responsible for multiple and strategic media planning being accountable for prioritizing the target, regions, budget and timing, connecting them to business goals and previous campaigns learning; Create or review strategic studies and analysis to launch campaigns, platforms, understand market movements, presenting or validating with senior stakeholders; Conduct complex tests that have the potential to unlock audiences or change the game in a challenge the team is facing, connecting effectively stakeholders to deliver results; Takes the lead of new initiatives, complex projects or campaigns that involve Nubank strategic movements; Review or co-create final reports connecting strategy, execution, final results to business OKRs

Requirements

Proficient in Media Planning concepts; Strong Media concepts understanding, both online and offline (focus on online); Diligence on media execution and operates self-service digital platforms; Openness to learn new technologies/platforms; Speaks with 'clarity of thought' that enables those without context to understand efficiently; Is able to produce informative and objective presentations; English language proficiency; Manages their own work and is capable to operate independently with general guidance from a senior manager; Takes the lead in new initiatives, seeking for new solutions and best practices from other areas; Typically requires a minimum of 5 years relevant experience

Benefits

Chance of earning equity at Nubank; Food/Meal Card (Vale-Refeição and/or Vale Alimentação); Public Transportation Commuting Benefit (Vale-Transporte); NuCare – Psychological, Financial and Legal Assistance Program; Life Insurance; Medical Plan; Dental Plan; NuLanguage – Language Course Program; Nucleo - Our learning platform of courses; Extended Parental Leave; Daycare Allowance; Parental Consultancy; Work-from-home Allowance; Gym Partnerships; 30 days of paid vacation; Relocation Assistance Package, if applicable