Senior Account Manager - Advertising

Pattern accelerates brands on global ecommerce marketplaces leveraging proprietary technology and AI. Pattern has been named one of the fastest growing tech companies headquartered in North America by Deloitte and one of best-led companies by Inc.

Responsibilities

Hands-on execution and optimisation of SEM accounts; Test, scale and optimise campaigns in Amazon Ads and other retail media and other channels including but not limited to Google Ads, Meta, Instagram and TikTok Ads and Affiliates; Analyse and optimise existing campaigns including campaign structure, keyword research, negative keywords, bid adjustments, creating new campaigns, writing compelling ad copy, audience targeting and any other optimisation required to drive revenue and sales; Ongoing management of monthly budgets across client accounts; Communicating with clients via email, calls and face to face meetings to provide insights; Identify insights and opportunities that feed into development of strategies which meet client expectations and growth targets; Daily reporting and monitoring of campaigns to ensure revenue and sales objectives are met; Deliver weekly, monthly, yearly reporting in line with Pattern’s reporting framework; Competitor analysis; Work closely with the SEO and Analytics teams to drive integrated strategy and insights; Provide specialist SEM advice to Pattern team and feeding into consulting projects as required

Requirements

Minimum of 4+ years’ experience in a hands-on Search Engine Marketing role, preferably within an agency; 2:1/1st degree or above; Excellent verbal and written communication skills; Experience executing campaigns across SEM (including AdWords, Amazon sponsored Ads); Excellent attention to detail; Analytical with an eye for insights; Proficient in Excel, PowerPoint, Google Analytics and data interpretation

Nice to have

Experience executing remarketing, prospecting and paid social campaigns is a bonus; Experience working with retail/ecommerce clients (desirable)

Benefits

28 days Holiday (increasing to 32 with each year of service); Competitive salary; RSUs (Restricted Stock Units); Hybrid working (3 days a week in the office); Private Medical Insurance + gym discounts; Free breakfast and snacks in the office; Enhanced Pension Scheme; Cycle to Work scheme; Enhanced Maternity and Paternity leave and pay; 4 week work from anywhere policy; Regular company socials; Nursery Scheme