Senior Digital Marketing Strategist -Startups/SMB (Remote US)

Directive Consulting is looking to offer a compelling and competitive new demand gen offering for our customers. In this role, you will directly work with no more than seven accounts and be directly responsible for their performance marketing. The ideal candidate for this role is an exceptionally strong T-Shaped Marketer with deep expertise in the SaaS marketplace across Paid, SEO, and CRO. A crucial part of this role will not only be executing campaigns; but also, interfacing with customers, pitching strategy, and ensuring that results are exceeded.

Responsibilities

Own the success of SMB clients, across channels; Handle client relationships with poise, confidence, and empathy; Project manage and organize your accounts; Build relationships with your point of contacts; Directly work with no more than seven accounts and be directly responsible for their performance marketing; Execute campaigns; Interface with customers, pitch strategy, and ensure results are exceeded; Drive client results as an individual contributor

Requirements

2+ years of experience in agency-side marketing; 2+ years of experience in performance marketing; Exceptionally strong T-Shaped Marketer with deep expertise in the SaaS marketplace across Paid, SEO, and CRO; Strong at marketing strategy, execution, communication, and project management; Deep technical knowledge of Strategy, Paid Media, SEO, and CRO for tech companies; Brilliant strategist and a truly T-shaped marketer; World-class project manager who knows how to get things done on time and below cost; Availability to travel; Driven to stay ahead of industry trends, including actively learning how AI and automation can enhance marketing and operations; Ability to operate a laptop computer, computer software platforms, and other office productivity tools; Ability to remain stationary for extended periods; Ability to observe and interpret written and/or verbal communication; Reliable internet access; Professional background

Nice to have

Strong SaaS background preferred

Benefits

Remote-first work environment; Medical, dental, vision plans, disability, and life insurance coverage for you and your family; 100% employer-paid plan for you and 50% employer contribution for your dependents; Access to certified therapists through Spring Health; Membership to Headspace; Gympass; Unlimited PTO (2-week minimum); Paid Company Holidays; Your Birthday Off; End of Year Recharge (Closed December 24 - January 1); Paid Parental Leave; Traditional and Roth 401(k) with a 3% company match; Annual bonus based on tenure, which scales in total amount over time; Annual Anniversary Trip to Newport Beach, CA with peers and executive leadership for fun and entertainment