Senior Media Analyst

Gupta Media was founded over 25 years ago on the idea that advertising could create huge leverage in our clients' businesses. We are looking for Senior Media Analysts to join our team. Qualified candidates should have extensive experience in digital media planning, buying and reporting, and managing high-priority campaigns for global clients. Experience in leading results-driven e-commerce and lead generation programs is highly desired.

Responsibilities

Plan, build, and optimize campaigns across digital platforms like Meta Ads and Google Ads; Analyze campaign performance, prepare and present to clients key insights, performance metrics, and optimization recommendations regularly; Build strong client relationships through effective communications and insights, leading client presentations; Stay current on trends in digital marketing and sharing best practices, emerging products and platforms; Provide insights internally to help impact and improve team strategy, including supporting the training and mentoring of new hires and junior staff

Requirements

Bachelor’s degree or higher; 3+ years of experience in managing ROI-focused digital media campaigns; Advanced knowledge of Meta Ads and Google Ads; Strong analytical skills and technical competency using data and metrics to measure impact and determine improvements; Ability to multitask and prioritize workload across multiple projects; High level of enthusiasm and professionalism; Curiosity; Candidates must be authorized to work in the US for at least 3 years

Nice to have

E-commerce and lead generation experience; Snap Ads Manager; TikTok Ads Manager; LinkedIn Campaign Manager

Benefits

Health insurance; Dental insurance; Vision insurance; Pet insurance; Flexible and Dependent Care Savings Accounts; 401(k) with up to 5% Safe Harbor contributions; Paid time off; Paid family leave; Commuting and wellness stipends; Professional development and career growth opportunities; Annual bonus plan