Senior Product Marketing Manager, EMEA

Airwallex is looking for a Product Marketing Manager, who will play a pivotal role in bridging the gap between our customers, commercial and product teams in the EMEA region. This role is pivotal in delivering consistency and simplicity in our product positioning in the market, in addition to driving success in enablement, product launches, and go-to-market. This role is based in London, UK.

Responsibilities

Develop a deep understanding of our customers, needs, competitors and Airwallex’s unique edge to develop our value proposition; Define, test and refine our global product positioning, messaging and value proposition in collaboration with product, sales and marketing teams; Plan and drive an effective product launch strategy / plan across sales, marketing, pricing and operations to bring our value proposition to life for new features and products; Deliver a compelling, end-to-end customer experience across our touch points alongside sales, marketing and operations - website, emails, content, decks and more; Leverage qualitative and quantitative insights across channels, customers and product to test hypothesis and make data-backed decisions; Work cross-functionally across our global and regional strategy, product, sales and marketing teams to drive global impact

Requirements

7+ years of experience in product marketing, marketing or product strategy function at a fast growing tech company; Bachelor’s degree or equivalent; Experience working with regional commercial and marketing teams to launch go-to-market campaigns that grow product adoption and usage; Strong written and spoken communication skills - you’re able to articulate complex concepts in a simple way; Self-starter that can identify and prioritize opportunities to focus on - You are willing to roll up sleeves and go deep into the assigned problem; Track record of collaborating and driving impact across cross-functional teams – You can effectively partner with sales, operations, design, marketing, product and data analytics

Nice to have

Financial Services and/or Financial Technology; Experience working on global go-to-market campaigns that support SME and/or Enterprise businesses