Go-To-Market (GTM) Associate

Sana (now a part of Workday) is an AI lab building superintelligence for work. Our mission is to empower organizations to accomplish their goals faster by helping teams effortlessly access knowledge, automate repetitive work, and learn anything with the help of agentic AI. The Go-To-Market team brings cutting-edge AI products to the global market. As a GTM Associate, you will serve as the crucial first touchpoint for stakeholders at leading global organizations. This is a highly strategic, individual contributor role focused on sourcing high-value deals and building a robust sales pipeline.

Responsibilities

Drive Pipeline Generation: Act as the initial point of contact for prospective enterprise clients, executing lead generation, qualification, and high-value deal sourcing; Execute Market Strategy: Assess markets to identify emerging trends, strategic organizational needs, and opportunities where Sana’s AI solutions can add immediate value; Shape the GTM Motion: Collaborate with sales leadership to refine outreach blueprints, tools, and methodologies that enable global scaling; Build Relationships: Transform strategic insights into tangible results through relentless tactical execution and relationship-building with executive-level stakeholders

Requirements

2+ years of professional experience in a commercial, sales, go-to-market, or business development role; or 2+ years of experience in management consulting; Demonstrated experience in pipeline generation, client outreach, or lead qualification; Professional proficiency in English with excellent written and verbal communication skills

Nice to have

Prior experience working in a high-growth B2B SaaS startup environment or at a top-tier management consulting firm (e.g., McKinsey, BCG, Bain); A Bachelor's degree or higher from a highly competitive or top-tier university; Proven ability to assess complex markets, identify key opportunities, and execute relentlessly to convert insights into revenue; A "first-principles" thinker with a strong bias for action, comfortable navigating ambiguous and fast-paced environments; Highly collaborative, inherently curious, humble, and driven by a desire to exceed goals and elevate the team around you

Benefits

Impactful Work; Accelerated Growth; Global Collaboration; Eligible for the Workday Bonus Plan or role-specific commission/bonus; Annual refresh stock grants; Flexible work schedule; Comprehensive benefits