LATAM eCommerce Marketing Specialist (Contractor)

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The LATAM eCommerce Marketing Specialist is responsible for the end-to-end management of advertising, merchandising, and partner relationships across e-commerce marketplaces such as Amazon and Mercado Libre in 2–3 target countries. This is a high-impact, tactical role focused on driving sales growth and hitting performance targets.

Key Responsibilities

Responsibilities

Campaign Management: Lead the execution and optimization of advertising across Amazon, Mercado Ads, and other marketplace platforms to drive incremental growth and improve efficiency.; Budget Allocation: Manage and optimize monthly advertising budgets across multiple countries, ensuring spend aligns with seasonal peaks, product launches, and promotional priorities.; Performance Analytics: Monitor KPIs and performance metrics to refine bidding strategies, keyword targeting, and overall campaign effectiveness.; Listing and Brand Excellence: Oversee the setup and optimization of product listings, including SEO-friendly titles, bullet points, enhanced content, and high-quality imagery. Leverage A+ Content and Brand Stores to create a cohesive and compelling brand story.; Promotional Calendar Alignment: Plan and execute marketing strategies for key high-traffic events such as Prime Day, Buen Fin, Hot Sale, holidays, and other seasonal campaigns.; Platform Relations: Serve as the primary point of contact for e-tailer advertising representatives and collaborate with retail account contacts as needed.; Distributor Partnership: Own the marketing relationship with regional distributors to ensure localized marketing initiatives are executed effectively and aligned with overall strategy.

Requirements

1–3 years of hands-on experience with a strong understanding of Amazon Advertising and Mercado Ads; Ability to analyze data and translate metrics into actionable insights; Strong communication skills with experience managing distributor/partner relationships and internal stakeholders; Bilingual in English and Spanish, with strong written and verbal communication skills in both languages