Sales Development Representative, APAC - Singlish

As a Sales Development Representative in APAC, you will be responsible for building the sales pipeline through outbound prospecting and inbound qualification across a diverse set of APAC markets. You will help generate qualified leads that result in new business, supporting our scaling efforts and contributing to the success of our team. This role requires someone who can communicate effectively across APAC markets, including confidently engaging Singapore-based prospects and customers. Familiarity with Singaporean business culture, communication styles, and Singlish is strongly preferred. We are looking for driven professionals with sound business acumen, strong technical aptitude, and natural sales instincts to join our fast growing sales organization. This role is based in Melbourne, Australia.

Responsibilities

Build sales pipeline through outbound prospecting and inbound qualification across APAC markets; Grow Cresta's customer list through personalized emails, calls, and creative social media outreach across APAC markets; Write effective and compelling messaging to engage targeted accounts; Work closely with Sales and Marketing to plan, strategize, and execute outreach campaigns that help drive revenue growth; Analyze market research data and develop strategic approaches to raise awareness and generate interest for Cresta; Partner with account executives to help generate meetings and sales pipeline; Create and prioritize target account and contact lists; Conduct high level conversations with executives in prospect accounts; Achieve monthly quotas of meetings, qualified opportunities, and pipeline generated; Assist with drafting sales pitches, presentations, reference material, and other documents as required

Requirements

6+ months prior sales experience; Based in Melbourne, Australia, with full working rights in Australia; Ability to work in a time-sensitive and high-volume environment; Highly competitive personality; Positive attitude; Self-starter; Strong organizational skills; Articulate with strong business acumen; Clear, concise, and compelling storyteller across written, verbal, and visual; Effective communication across APAC markets; Confidence in engaging Singapore-based prospects and customers

Nice to have

Sales experience within a Software/High Tech company; Experience working with or selling into APAC markets; Familiarity with Singaporean business culture, communication styles, and Singlish; Prior customer-facing experience in sales, hospitality, retail, contact center, or high-performance environments

Benefits

Comprehensive medical, dental, and vision coverage; Paid parental leave for all new parents; Remote work setup budget; Monthly wellness and communication stipend; 20 days of vacation time