Senior Business Development Executive

LS Direct is expanding into the next generation of omnichannel marketing through investments in Digital Advertising and Connected TV (CTV). We’re seeking an accomplished sales professional with proven success selling digital and CTV solutions who is excited by the opportunity to help build and shape this strategic growth initiative. This is a rare opportunity to join LS Direct at an exciting point in our evolution. As a senior member of our sales organization, you’ll introduce enterprise brands to our proven direct marketing solutions while helping expand our Digital Advertising and Connected TV offerings.

Responsibilities

Develop and execute strategic sales plans to win new enterprise accounts; Build a robust pipeline through networking, referrals, outbound prospecting, and industry relationships; Partner with Marketing and Demand Generation to convert qualified inbound opportunities; Consult with clients to understand their business objectives and develop customized omnichannel marketing strategies; Position LS Direct’s integrated capabilities, including Digital Advertising, Connected TV (CTV), predictive analytics, programmatic direct mail, creative services, and marketing intelligence; Deliver persuasive executive presentations, proposals, and product demonstrations; Negotiate contracts and close complex enterprise opportunities; Grow existing client relationships through strategic upselling and cross-selling; Maintain accurate pipeline management and forecasting within the CRM; Represent LS Direct at industry conferences, trade shows, and client events

Requirements

8+ years of successful, quota-carrying B2B sales experience with a consistent record of exceeding revenue targets; Proven success selling Digital Advertising and Connected TV (CTV) solutions; Experience selling MarTech, AdTech, SaaS, digital media, retail media, analytics, or marketing technology solutions; Demonstrated success developing new enterprise and mid-market business; Strong consultative selling skills with experience managing complex sales cycles; Proven ability to negotiate and close strategic, multi-stakeholder agreements; Executive presence with exceptional communication, presentation, and relationship-building skills; Highly organized, with experience using CRM platforms to manage pipeline and forecasting; Bachelor’s degree in Business, Marketing, Communications, or a related field; Candidates should reside near a major airport and be willing to travel approximately 25–35% nationally

Nice to have

Deep expertise and established relationships in other consumer industries

Benefits

Help build the future of LS Direct’s Digital Advertising and Connected TV business; Sell differentiated marketing solutions backed by proven data and measurable ROI; Join an entrepreneurial, collaborative leadership team where your ideas matter; Make a visible impact on the company’s growth strategy; Receive a competitive base salary with uncapped commission potential; Work with premier national consumer brands across multiple industries