Coordinator, Content & In Store Experience

We’re RCL - Reitmans Canada Limited. We’ve been part of the fabric of Canada’s fashion landscape since 1926, and today, we’re elevating our iconic brands – Reitmans, RW&CO, and PENN. Penningtons – more than ever before.

Our vision is to empower Canadians to live confidently, and our mission is to create collections of uncompromising style and quality for all.

With close to 400 stores nationwide and collections designed right here at home, in Canada, we offer an exceptional customer experience. What drives us? A clear vision, unwavering commitment to our customers, and the passion of our thousands of employees across the country.

At PENN.Penningtons, we’re redefining fashion, fit, and confidence for every body — and the customer experience doesn’t stop at the product. We’re looking for a creative, organized, and retail-obsessed coordinator to join the Marketing team and help bring the brand to life across stores, digital content, and customer communications. From product storytelling and in-store signage to local marketing activations and store projects, this role is all about creating seamless, engaging, and on-brand experiences at every touchpoint.

Responsibilities

Execute local marketing initiatives that drive traffic, engagement, and customer connection; Support store openings, relocations, and closures with impactful marketing and communication plans; Create and manage product content including product pages, fit guides, educational content, and key messaging; Coordinate in-store signage and retail communications to ensure a consistent brand experience; Partner with Creative, Merchandising, Operations, and Marketing teams to bring campaigns and projects to life; Write clear, engaging, and brand-right copy across multiple channels and formats; Manage timelines, approvals, production, and rollout for marketing assets and special projects; Track results and performance of local initiatives and store-related campaigns to support continuous improvement

Requirements

3+ years of experience in marketing, communications, or project coordination; Bilingualism (English & French) is essential to support stores and teams across Canada; Experience in retail, local marketing, or a multi-store environment is considered an asset; Strong writing, communication, and project coordination skills in a fast-paced environment; Solid understanding of 360° marketing, web content, and in-store customer experience; Comfortable using collaborative tools, content platforms, and AI to support research, writing, and optimization