Assistant Manager (UG Recruitment Outreach and Marketing) - School of Engineering

The School of Engineering Undergraduate Team is searching for a creative, independent, and dynamic individual to fill the Assistant Manager position. The appointee will support the Team Head in developing marketing strategies and implementing marketing campaigns and events to support the School's undergraduate recruitment efforts in local and overseas markets. This position may require work beyond standard office hours occasionally. Starting salary will be commensurate with qualifications and experience. Duration: 2 years, renewable.

Responsibilities

Plan and execute marketing campaigns that create a positive brand image and benefit the School's admissions; Report on and analyze campaign performance, and derive insights to optimize future results; Manage social media channels like Instagram, Facebook, and YouTube, creating engaging content for diverse audiences locally and worldwide; Supervise and guide a team of student content creators to produce high-quality content in Chinese and English for websites, social media, emails, events, and other marketing materials; Event management and coordination, including supervising service providers and student helpers, liaising with internal and external units, and managing stakeholders; Create graphics, videos, and animations for digital media advertising, including social posts, eDMs, and banners; Develop and produce marketing collateral including brochures, presentation slides, souvenirs, and other promotional materials for admissions and branding promotion; Assist in recruitment events coordination and admissions projects wherever necessary

Requirements

Bachelor's degree; At least 3 years of post-qualification work experience, preferably in digital marketing, event management, project management, or related fields; Strong team player; Excellent command of both spoken and written English and Chinese (including Putonghua); Proactive and passionate about event planning; Highly organized and detail-oriented; Quick to learn; Ability to work under deadline pressure while multitasking; Comfortable interacting with diverse stakeholders, including internal and external parties, student ambassadors, and prospective students from around the world

Nice to have

Experience in the higher education industry, including coordinating campus events; Knowledge of multimedia tools such as Photoshop, Adobe Illustrator, Adobe Premiere Pro, and Canva

Benefits

Annual leave; Medical and dental benefits; Gratuity payable upon successful completion of contract