Associate Analyst, Programmatic

CMI Media Group is a leading healthcare-focused media planning and buying agency, dedicated to shaping the future of digital marketing within the healthcare industry. CMI Media Group is expanding and is looking for a motivated Associate Analyst, Programmatic to join its team. As an integral part of its programmatic advertising efforts, the role contributes to the planning, execution, and optimization of programmatic campaigns. The base salary at the time of posting may range from $35,000-$65,000. Individual compensation varies based on job related factors, including business needs, experience, level of responsibility and qualifications.

Responsibilities

Assist in the end-to-end management of programmatic advertising campaigns; Collaborate with cross-functional teams to ensure seamless execution and delivery of campaigns; Utilize programmatic platforms and analytics tools to analyze campaign performance; Generate reports, interpret data, and provide actionable insights for ongoing optimization; Implement optimization strategies to improve campaign efficiency and meet client objectives; Stay abreast of industry trends and best practices to enhance programmatic efforts; Work closely with internal teams, including media planners, analysts, and account managers, to align programmatic strategies with overall marketing objectives

Requirements

Strong analytical skills with a keen attention to detail; Familiarity with programmatic advertising platforms and technologies; Excellent communication skills and the ability to work collaboratively in a fast-paced environment

Benefits

Competitive benefits package