Brand Designer (Flex)

If you're a visual expert who has built brand identity systems from the ground up and loves crafting every detail, you'll find a great fit here. This is a full-time, temporary Flex engagement of approximately 7 weeks with an immediate start.

Responsibilities

Develop the Client's visual identity system and brand guidelines, including logo usage, color, typography, grid systems, iconography, and photography and illustration direction; Create clear visual usage guides, do's and don'ts references, and email and web module standards that turn brand rules into practical instructions for internal teams and outside agencies; Build reusable Figma component libraries, Adobe Creative Cloud kits, and Google Slides and Docs templates that let cross-functional partners produce assets on their own; Develop visual identity toolkits for static graphics, carousels, stories, data visualizations, and short-form motion assets across LinkedIn, YouTube, Instagram, and X; Standardize file naming, export specs, aspect ratios, and asset repositories so work moves smoothly between studio teams and agency partners; Design style frames, cover art, lower thirds, on-screen typography, digital banners, and event visuals for the Client's flagship series, programs, and sub-brands; Turn research, video series, and product launches into multi-format asset kits for social, email, web, and executive presentations; Partner with social strategists and writers to test and refine visual approaches and update assets based on channel performance

Requirements

Proven experience developing brand identities and brand guidelines from scratch, not only designing within existing guidelines; Strong design systems thinking, with experience building modular, scalable visual toolkits that others can use independently; Advanced skills in Figma and Adobe Creative Cloud (Illustrator, Photoshop, InDesign, After Effects), as well as Google Slides and Docs; A sharp eye for typographic hierarchy, color balance, iconography, and pairing photography with UI or spot illustration; 7+ years of experience in brand design, visual identity systems, or integrated design at a creative agency or in-house brand studio; A portfolio that includes at least one brand identity and guidelines system you created from the ground up, plus typography and grid systems, platform-native social assets (static and motion), and modular template toolkits; Availability to start immediately and work full time for approximately 7 weeks