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Media Solutions Growth, Director

GroupM Bogota, Colombia
Hybrid work

Publication date: 10/11/2026

As Media Solutions Growth Director for Colombia and Peru, you will be the strategic and commercial driver responsible for accelerating the expansion, maturity, and profitability of the group's digital media portfolio (optimizing margins and business delivery within Nexus). Your core impact lies in transforming advanced programmatic capabilities, full-funnel 360 product solutions (SEO, performance, retail media, and adtech/data), and volume-based direct negotiations with major platforms (Google, Meta, TikTok) into compelling, high-converting business propositions for C-level clients and regional new business pitches. Leading a multidisciplinary team, you will blend commercial acumen, technical excellence, and modern leadership strategies tailored to engage and develop Gen-Z talent, ensuring operational rigor in media activation while driving scalable, sustainable growth across both markets.

Responsibilities

Accelerate the expansion, maturity, and profitability of the group's digital media portfolio (optimizing margins and business delivery within Nexus); Transform advanced programmatic capabilities, full-funnel 360 product solutions, and volume-based direct negotiations with major platforms into high-converting business propositions for C-level clients and regional new business pitches; Lead a multidisciplinary team, engaging and developing Gen-Z talent; Ensure operational rigor in media activation while driving scalable, sustainable growth across Colombia and Peru

Requirements

10+ years in the digital and media agency industry, leading activation, ad operations (Media Ops), and omni-channel strategy across Colombia and/or Peru; Team leadership (10+ members) with proven track record managing operational and commercial teams, engaging, developing, and retaining Gen-Z talent; Profitability and business management: P&L and account margin optimization, ensuring revenue delivery and operational efficiency within agency platforms (Nexus); Media negotiation and volume agreements: proven success closing strategic volume deals and performance commitments with Google, Meta, and TikTok; Pitches and new business: leading pitch responses and delivering consultative storytelling to C-level decision-makers; Advanced expertise across DSPs and buying platforms (DV360, Xandr, Taboola, Sizmek, etc.); In-depth, full-funnel knowledge across Performance, SEO, Retail Media (Mercado Ads), Paid Social, and Content; Strategic activation of 1st-party data, attribution modeling, GA4, DMPs, and CDPs; Strong blend of hands-on technical rigor, aggressive commercial acumen, and high-level strategic vision; Advanced Excel skills for financial/margin modeling and high-impact executive presentation capabilities (PowerPoint/Keynote)

Benefits

Competitive medical insurance; group retirement plans; vision and dental insurance; significant paid time off; preferential partner discounts; employee mental health awareness days; access to global WPP Media and WPP networks; employee resource groups; in-office events
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