National Manager, Play

Under the leadership of the National Director, Play, this self-starting individual is responsible for stewarding and driving fundraising success for the Play program through the recruitment, development, and stewardship of content creators and streamers who fundraise for Breakthrough T1D. The National Manager, Play serves as a trusted point of contact and advisor to prospective and current streamers, facilitating program success through relationship-building, coaching, and hands-on support, both online and in person at gaming conventions, industry conferences, and in-person (IRL) streaming events.

Responsibilities

Holds direct revenue responsibility of $300K+ annually, driven through streaming peer-to-peer donations and corporate sponsorships; Leads recruitment of new content creators and streamers across Twitch, YouTube, and emerging platforms; Builds and manages a pipeline of prospective streamers, tracking outreach, onboarding, and fundraising activity; Collaborates with the National Director, Play and key stakeholders to develop and deliver core Play program strategies and campaigns; Cultivates and stewards relationships with current and past fundraisers, top creators, and industry contacts; Regularly evaluates KPIs and revenue streams, including funds raised, viewership, and creator participation; Educates content creators on best practices for charity streams, donation platforms, and social fundraising; Partners with streamers and creators to build strategies that activate their networks and solicit funding and support; Builds and maintains a pipeline of prospective streamers and community volunteers for each Play campaign and event; Coaches streamers, partners and volunteers by applying best practices from peer-to-peer fundraising programs; Helps manage Play's Discord server, supporting and coordinating volunteers; Builds collaborative relationships with Marcom, Community Engagement & Strategic Initiatives, and Program Resources stakeholders; Represents Play and Your Way (DIY) programs in person at gaming conventions, industry conferences, IRL streaming events, and other BT1D events; Leads video strategy for Play across Twitch, YouTube and social channels; Shares Play community stories and successes through social media, blog posts, and email communications; Sets up and manages fundraising and event platforms (e.g., Tiltify) for campaigns; Assists supervisor with reviewing budget and forecasts; Maintains accurate records of streamer relationships, fundraising activity, and outreach in CRM and fundraising platforms; Collaborates with the Your Way (DIY) program on cross-program initiatives

Requirements

5 years of relevant fundraising experience, particularly in streaming, gaming, content creator relations, or peer-to-peer fundraising; Direct experience recruiting, managing, and growing a streamer, content creator, or similar peer-to-peer fundraising community; Proven success in recruiting and executing creator-led charity events with $25,000 or more in fundraising; Demonstrated familiarity with gaming and streaming culture, including platforms such as Twitch, YouTube, and Discord; Superior ability to influence and deliver results through a strategic and consultative role including an outstanding approach to customer service, responsiveness, and collaborative issue resolution; Exceptional relationship-building, project management, decision-making, and team-building skills; Proficiency with technology to support the development process, including online giving and event management systems/fundraising platforms; Detail-oriented and strong organizational skills; Demonstrated competency when handling diversified assignments; Demonstrated ability to interface with all levels of staff, streamers, and volunteers; Capability to leverage relationships, both externally and internally; Excellent written and oral communication skills; Ability for presentation delivery, conveying ideas, influencing action and instructing effectively; Superior active listening, observation, analytical, and problem recognition and solving skills; Ability to work and make judgments independently and take initiative; Willingness to learn, grow and build on necessary competencies while striving for excellence; Proficiency in Microsoft Office; Ability to ensure the confidentiality and security of all information under their supervision is maintained; Ability to travel approximately 20% of the time, including overnight trips; Ability to work some evenings and weekends; College degree or equivalent combination of education and experience

Nice to have

Experience with Tiltify and Salesforce

Benefits

Medical, dental, and vision coverage; 403(b) retirement plan; Voluntary benefits; Flexible spending and commuter benefit accounts; Employee assistance program (EAP); Life and disability insurance; Performance-based bonuses; Generous paid time off