Orchard - Strategy Director (Health / Pharma)

Orchard, Australia's leading health and wellness agency, is looking for a Strategy Director to set the strategic standard across its Sydney health portfolio, lead the thinking on pitches, and build the strategic frameworks the team works from. This is a senior individual contributor role with no direct reporting line.

Responsibilities

Partner with client marketing, medical, digital and commercial teams to diagnose the underlying business problem; Translate complex and competing client priorities into focused strategic questions; Develop integrated strategies connecting brand positioning, communications planning, content ecosystems and digital experience; Work with data, UX and CX to pressure-test solutions; Convert complex analysis into simple, actionable direction; Design and lead workshops, working sessions and strategy sprints; Act as a trusted advisor to senior client contacts; Embed strategic thinking across brand, content, UX, data, social and CRM; Own the strategic approach on pitches; Identify organic growth opportunities inside existing health accounts; Build and maintain Orchard's strategic toolkit; Raise the quality of strategic output across the Sydney team through coaching, review and worked examples; Keep the team current on developments across health, pharma and animal health

Requirements

8+ years' experience in a strategic or planning function, ideally within a digital or creative agency; Healthcare or pharmaceutical advertising experience is essential; Animal health experience is a strong advantage; Mastery of own strategic capability and a working understanding of brand strategy, communications strategy, digital and CX; A track record of turning complex business problems into inspiring and effective solutions; The ability to work with data to develop insights and recommendations for clients; Proven ability to lead, develop and present pitch-winning strategies; Confidence facilitating client workshops that surface the real business problem; Comfortable working independently without a large team around you; Some flexibility for US time-zone crossover; Genuine curiosity about culture, people, technology and what comes next; Strong work ethic driven by creative passion and positive energy

Nice to have

Animal health experience; Curiosity about culture, people, technology and what comes next

Benefits

Free crumpets