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Territory Sales Manager – Trade in Field Force

METRO/MAKRO Lahore, Pakistan
Full-time On-site work

Publication date: 30/10/2026

METRO opened its first cash & carry wholesale center in Pakistan in 2007 & expanded to 5 wholesale centers in a short span of 18 months. In July 2012 METRO and Makro-Habib combined their wholesale business in Pakistan marking the beginning of a long-term partnership to the mutual benefit of both companies. The merger allowed METRO and Makro-Habib to combine resources and gain the financial strength to lead and grow in a challenging environment and to gain synergies targeted to generate value for our customers and suppliers alike. Today the company is operating 10 wholesale centers in Lahore, Karachi, Multan, Islamabad & Faisalabad.

METRO Pakistan (Pvt) Limited is part of METRO GROUP’s sales division METRO Cash & Carry, the international leader in self-service wholesale. The company operates more than 750 stores in 25 countries in Europe, Asia and Africa and has a workforce of over 107,000 employees.

Responsibilities

Develop and execute strategic sales plans to achieve and exceed monthly, quarterly, and annual sales targets for assigned customer segments.; Drive incremental sales by increasing the number of articles in customers’ baskets across Dry Food departments, such as Detergents & Toiletries (D&T) and Sweets & Confectionery (S&C), which offer attractive margins.; Analyze customer sales and buying trends before visits, identify gaps, and compare objectives with actual outcomes after each visit.; Continuously enhance market and competitor knowledge to support the adaptation of METRO’s sales strategy.; Define objectives and develop action plans for each customer.; Build strong relationships with cross-functional teams, including Procurement and Operations, to develop initiatives and customized solutions.; Maintain detailed customer notes and tracking sheets to monitor customer development progress.; Prepare feasibility studies for business solutions and plan weekly activities according to customer portfolio priorities.; Participate in team meetings and sales training sessions while contributing to a positive, high-performance sales culture.; Monitor customer portfolio KPIs, including turnover, margin, and purchase frequency.; Attend specialized training sessions to develop additional skills and competencies relevant to the assigned role.; Follow up on customer commitments made during visits or through telephone calls.

Requirements

Graduation with 3 years of relevant experience
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